Press Release.


Udo Eberlein Joins Morgan Samuels; Expanding Firm’s Presence in Bay Area and Focus on Emerging Technology

February 28, 2017 – Technology expert Udo Eberlein, former CEO of Good To Go and Nero, has joined leading retained executive search firm Morgan Samuels as Senior Client Partner. Leveraging his vast experience in scaling technology companies, Mr. Eberlein will co-lead Morgan Samuels’ Emerging Products practice, partnering closely with Monica Bua. Based out of Sausalito, California, Mr. Eberlein will continue to expand Morgan Samuels’ presence in the Silicon Valley market.

“This is the ideal time for someone of Udo’s talent and experience to join Morgan Samuels,” said Bert Hensley, Chairman and CEO of Morgan Samuels. “On the heels of our recent acquisition of San Francisco-based human capital consulting firm Delivery Point Advisors, the addition of Udo to our team gives us greater ability to serve our Bay Area clients.”

“Udo and I have been working together for a decade – he’s been a client and a candidate and we’re thrilled to have his next gen technology domain expertise at the firm,” added Monica Bua, Senior Client Partner and Leader of Morgan Samuels’ Emerging Products practice. “His background perfectly complements mine, as my client base has primarily been B2C, while Udo brings experience in SaaS, IoT, Cloud, Big Data and Edge Computing. He will be a real asset to our enterprise clients.”

“Morgan Samuels’ leading-edge methodology is unparalleled in executive search,” said Mr. Eberlein. “I am very excited to be working with such a topnotch team as we continue to build our Emerging Products practice and footprint in the Bay Area, the world’s largest cluster of technology innovation.”

Mr. Eberlein comes to Morgan Samuels from Auckland Partners where he led their Bay Area office as Associated Partner, focusing on bringing Silicon Valley innovation and best practices to German midcap companies, ultimately speeding up their digital innovation and transformation. He was also the Co-Founder of Good to Go, Inc., a mobile platform for consumers delivering the benefits of e-commerce technology to offline retailers and brands. Prior to Auckland Partners and Good to Go, Mr. Eberlein served as the Chief Revenue Officer at Greenwave Systems, Inc., an Internet of Things Platform provider.

Over the course of his career, he has led private equity and venture-backed companies across Europe, the US and Asia and was instrumental in ramping up Nero, a consumer software company globally, as President, COO and CEO. He has also advised several Fortune 100 companies on their organizational design, product, sales and go-to-market strategies. He has spoken at different industry conferences such as Digital Hollywood, Consumer Electronics Show (CES) and Connections.

Mr. Eberlein holds a Master’s Degree in Logistics and Business Administration from the German Academy of Business in Stuttgart, Germany.

Udo Eberlein Joins Morgan Samuels; Expanding Firm’s Presence in Bay Area and Focus on Emerging Technology

Udo Eberlein

About Morgan Samuels 

For 48 years, Morgan Samuels has developed and delivered exceptional leadership talent for clients worldwide, from Fortune 500 to rapid growth start-ups.

The firm was founded with a single idea in mind: to help people and organizations achieve their greatest potential. And this vision has become today’s reality. Today, Morgan Samuels transforms businesses by employing innovative strategies to help our clients identify, attract, and retain top talent.

The first search firm to adopt Lean Six Sigma methodologies, Morgan Samuels has developed a truly leading-edge system for search execution – utilizing streamlined, data-driven processes that produce industry-leading results.